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Angel Fernandez began crafting leather for luxury brand
After 53 years of developing his skills, Fernandez was a marvel to watch as he transformed a leather scrap into a small, bear-shaped coin purse for transfixed on lookers. He was one of the first artisans to work on Loewe's iconic Amazona bag, which was established in 1939 and holds its own among the Hermes Birkin and Chanel 2.55. Fernandez is one of a fading group of leather tradesmen in the fashion world, and he's enjoying his "retirement" by traveling the country in preparation for Loewe's first United States store, scheduled to open in Miami in late 2014.
"Loewe is very popular in Europe and Asia. This is a chance for people in the U.S. to see the skill and technique we use to create our beautiful leather bags," Loewe spokeswoman Marta Plana told us.
Loewe is also spreading the word in the US by recruiting Penelope Cruz for its
--by Sara Iravani
· Loewe [Official Site]
· Behind the Scenes With Loewe Luxury Goods [SF Gate]
· All Luxury Posts [Racked SF]