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Betabrand Joins Online Retailers Putting Down Offline Roots

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Image via <a href="http://www.sfchronicle.com/style/windowshopping/article/New-boutique-Betabrand-San-Francisco-4566748.php">SF Chronicle</a>
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Continuing with the trend of online retailers setting down roots at a brick and mortar location, Betabrand opened up a 6,000-square-foot shop on Valencia street in May. As an online entity, these guys have been known for their sense of humor, and the brick-and-mortar outpost is no exception. Says Urban Daddy:

It's like The Electric Kool-Aid Acid Test meets your eccentric uncle's closet in here—concrete floors, wood-slat walls, racks full of pinstripe sweat-blazers and disco pants (yes, those are disco balls in pants form).
Plus, there's an always-on photobooth. Sounds like pretty much the most fun a dude can have shopping. Check them out at 780 Valencia at 19th.
· A New Haberdashing Funhouse on Valencia [Urban Daddy]
· New Boutique: Betabrand San Francisco [SF Chronicle, subscription req'd]
· Bonobos Guideshop Is Here to Stay in SF [Racked SF]


780 Valencia Street, San Francisco, CA