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Will Nike Be Equinox's New Neighbor in Cow Hollow?

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Welcome to Racked's Fitness Week: five days of workout coverage, so that you can start your New Year's resolutions off right.


A rendering of the proposed Union Street Nike via Twitter.

Cow Hollow is turning into the most fit neighborhood in San Francisco. Between Bar Method, Dailey Method, Body Rok, SoulCycle, Crunch, and a soon-to-be-complete Equinox, there's no shortage of gyms and studios where you can feel the burn on or near Union Street. Then there are the fitness apparel retailers: Lululemon, Lorna Jane, Lucy, the SoulCycle boutique, and soon—perhaps—Nike.

The active apparel giant is navigating the formula retail gauntlet to open a shop in the former Ralph Lauren Rugby spot at 2071 Union Street. While the 3,500 square foot space is significantly smaller than the retailer's freshly-renovated space in Union Square, there's no denying the appeal of the location. For starters, it would be this close to that fancy new Equinox. More importantly, should Marina Girls really be forced to trek all the way to Post and Stockton for a new pair of neon kicks?

The deal, however, isn't quite done.

The Planning Commission hearing to discuss Nike's formula retail request will be Thursday, January 9 sometime after 12 pm. (Yes, that's actually the scheduled time.) If you want to share your thoughts on a new Nike outpost, you can just do it—see what we did there?—at City Hall.
· Executive Summary of Nike Formula Retail Request [SF Planning Commission]
· Five Things to Know About SF's Formula Retail Policy [Racked]

2071 Union Street, San Francisco, CA