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Meet the San Francisco Beard with 60,000 Instagram Followers

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We're accustomed to dogs and cats conquering Instagram, but it's a special sort of gent who can collect almost 60,000 followers on the photo-sharing app by posting photos of his beard. San Francisco's Isaiah Webb, known online as Mr. Incredibeard, has done just that. Webb has been documenting his beard-sculpting antics online since 2012. Not only has he gained thousands of followers in the process, he's also capitalized on the attention with his own apparel and grooming products, according to Out. But Webb isn't just lining his pockets with the profits; he's donating a portion of the proceeds from his Incredibeard sales to World Vision, which provides clean water to children in developing countries. Now that's a facial hair trend that everyone can embrace.
· Incredibeard [Official Site]
· Meet Mr. Incredibeard, Incredible Beard Sculptor [Out]