Meet the SF Brand Bringing Indian Craftsmanship to the West

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• Photos: Anna-Alexia Basile

On a recent trip to India, Vikram Yeldandi had an idea: What if there was a platform where Indian fashion designers and artisanal weavers could reach Western customers? And so Bandra-West was born. Currently featuring work from five Indian designers, the San Francisco-based company claims to be the first fashion e-commerce business in the U.S. to focus on contemporary Western apparel from India. Items on the site incorporate intricate hand stitching, embroidery, and beading at relatively reasonable prices. (Pieces run between $137 for a satin and silk-crepe top to $465 for a fur felt wool coat.) Check out the looks, modeled by This Time Tomorrow blogger Krystal Bick after the jump.

· Bandra-West [Official Site]
· Lookbook Love [Racked]