Prom!

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High school girls are planning outfits for prom, and many are looking to break away from the traditional mold. SF-based Modcloth offers an extensive selection of vintage party frocks for styles that won't be repeated throughout the room. And Alyssa Catalano, the vintage buyer and head of styling at Modcloth, tells the NYT that the e-commerce brand "[plans to show] vintage gowns for prom with Keds or black platform boots." [New York Times]