Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
This is Store Sidekicks, (hopefully) an occasional, end-of-the-week feature in which we profile the fuzzy wuzzy creatures who inhabit shops around the city. If you'd like to nominate your favorite store animal, drop us a line at firstname.lastname@example.org.
Monty, the five-year-old French Bulldog that lounges in the window of West Portal Optical, has discriminating tastes. He likes Bergdorf Goodman's Linda Fargo, witty badinage, and hanging out at Bisou with Nick Ronan. He can't stand bling, the Kardashians, anything that says "Ray Ban", and the phrase "my bad." Did you expect any less from a dog that naps next to his Lana Del Ray photo?
Frenchie fans can find Monty at the shop daily, (and on Instagram), so feel free to stop by and say hi. While you're there, the quickest way to Monty's heart is head-to-tail scratches. Just don't interrupt him when he's pouring over the latest issue of Vogue.
· West Portal Optical [Official Site]
· Mark Norrell Explains Why the West Side Is the Best Side [Racked]