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Jewelry brand Dannijo has tapped local designer Eric Rutberg to create the brand's first shoe designs, which will debut February 20th. Many of the 24 styles ($250-$450) in the inaugural collection feature Swarovski crystals arranged along the straps— a reference to the brand's sparkly baubles, SFGate reports. The collaboration between Dannijo and Eric began three years ago when Dannijo sisters Danielle Snyder and Jodie Snyder Morel tapped Ruthberg. (Eric has an impressive resume that includes clients like bebe, LAMB, Badgley Mishka, and Betsey Johnson.) Show the hometown boy some love next month and shop the entire collection at both Dannijo's and Saks's websites.
· First look: S.F. designer works on Dannijo's first shoe collection [SFGate]
· Dannijo Is Doing Shoes Next—Here's Your First Look [Racked]