Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
It's time to ditch the rubber bracelet and pair your Fitbit with something more fashionable. SF-based startup Bezels & Bytes has designed bracelets and a pendant necklaces—all with intricate gold details—to elegantly conceal the Fitbit Flex tracker. The styles actually trump the options from the Tory Burch for Fitbit collaboration in both price point and materials. The only catch is that Bezels & Bytes still needs a little over $11,000 in crowdfunding before its designs go into production. On the flipside, this is your chance to score early access (and early bird discounts) on your new tracker jewelry.
If the founders reach their crowdfunding goal, they expect to deliver the line in April 2015. Don't delay—your fitness tracker deserves a pretty outfit this spring.
· Bezels & Bytes: Fashion for your Fitbit [Indiegogo]
· The Tory Burch for Fitbit Jewelry Is (Almost) Here [Racked SF]