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We Can Hardly Wait: St. Frank to Open First Non-Virtual Store

Photos: St. Frank

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You'll have to hang on until November 12th to check out St. Frank's first brick-and-mortar boutique at 3665 Sacramento Street. Yup, that's the day the SF-based home décor e-tailer gets to add retailer to its business card. Congrats!

No doubt, company founder and CEO Christina Bryant has mad love for San Francisco. (You know who St. Frank is right?) And the brand's sophisticated, and ethically and globally sourced textiles, rugs, pillows, linens, and gifts couldn't find a better customer base than, well, us. Did we mention St. Frank's tagline is home luxury for the modern bohemian?

The store, designed by the St. Frank team (natch) and local interior-design firm SwayStudio, will reflect the charm of the city and the global vibe of the artisan-created wares it houses.  Set up like a home, the space features a living room, library and dining area, plus a heated outdoor deck with seating and—yum!—complimentary beverages and snacks. (Stay tuned for store pics coming soon.)

"We've created our flagship store as a place where the St. Frank home can come to life, and our collectors can experience the lifestyle in full. This space is designed to build community, whether through the welcoming environment where you can linger and meet a friend for a coffee in addition to shop, or through monthly events and workshops showcasing other brands and creatives aligned with our aesthetic and values," says Bryant.

Also worthy of note: the store will offer complimentary personal shopping service and custom framing options for its art collection.

Eleven days to go... and you're cordially invited to the opening party on November 12th, 6pm to 9pm. RSVP to

St. Frank

3665 Sacramento St, San Francisco, CA 94118, USA