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Everlane Plans to Expand Beyond the Basics

The San Francisco e-commerce company wants to be more than just a t-shirt brand


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By now, you probably own at least one item from Everlane, whether it's a tee or a belt. As basic as that item is, you wear it often. The workhorse quality is a part of what's magical about the SF-based brand that makes a limited range of shirts, sweaters, and accessories in neutral colors. But we can't help but wish for a few more occasional items, (with the same level of quality and tailoring), at the brand's approachable price point.

That's why a recent article in Fader caught our attention: Everlane's head of design Petra Langerova mentions that she and her team plan to create more than just the wardrobe staples. She doesn't go into specifics on styles, but it's likely that we'll see some of that work later this year. Make room in those closets because you'll soon rely on Everlane for everything from the casual to the fancy—at least, that's what we're hoping for.