Joey Maalouf and Cara Santana Give SF The Glam App Treatment

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Uber has trained us to be an on-demand society. Groceries, booze, flowers, cars: we want it all, and we want it now. Beauty is no different. Why should you have to visit the nail salon, the hair salon, and a makeup artist just to get glammed up for a night out? Why can't those people come to you?

Thanks to a growing number of on-demand beauty services like Vensette and StyleBee, that's entirely possible in San Francisco. Starting today, there's another option in town: The Glam App.

If the name sounds familiar, that's because The Glam App has already been making waves in Los Angeles, Orange County, New York City, Las Vegas, Dallas, and Phoenix. Founders Joey Maloouf —a.k.a. Rachel Zoe's stylist and BFF— and actress/blogger Cara Santana say that they have created a system that is equally advantageous for the client and the service provider. A client can order hair, makeup , manicures and pedicures to her home, office, hotel, hospital, etc. Service prices top out at $100. The service provider can set her own schedule, and retains 90% of the fee.

Maloouf tells Racked that San Francisco was a natural addition to the app's coverage map. "The women of San Fransisco are fast-paced, sophisticated and know how to look good. We felt that this service would be well-used and much-needed for the woman on the go in SF."

While on-demand beauty may be having a moment, Santana says that it's about giving women choices, not disrupting the salon business model. "I think there will always be the kind of lady who likes to go into a salon and have their cut and color done. But for the modern women, who is on the go and in demand, this style of service creates a functionality that fits with their lifestyle. Giving people options is never a bad thing."